Many other newspaper publishers inside and
outside the UK use Media Mogul too.
Why? Because they’ve found there’s no better way to get their job done that to have
Media Mogul manage all the content for them.
Media Mogul solutions for Newspapers include:
Media Mogul Picture Management
Media Mogul Workflow
Media Mogul Digital Asset Management
Media Mogul Syndication
Media Mogul is an incredibly reliable, scalable system which has been engineered for
busy publishing environments like newspapers.
Media Mogul Picture Management for Newspapers
Thousands – maybe tens of thousands – of pictures reach your newspaper each day.
They arrive by email, on CD, uploaded from the internet, via satellite and wire feeds, off
digital cameras and, very occasionally, scanned off a negative.
One big challenge we help picture and feature editors face is how to sift through this
enormous mountain of pictures without missing the “front page” picture.
Automatic picture loading pulls every single picture into a controlled and managed
database. This saves people hours and means that the pictures are immediately
available to editors anywhere on the network within moments of receiving them.
Automatic indexing extracts all available data about the picture – from within the image
file, from emails, from the source location – so that it can be controlled and found
easily.
Automatic image subsampling and file format standardisation means least traffic on
your network and consistent image standards across your publication. This avoids
production delays and quality issues later on.
Automatic routing “delivers” the images to whoever needs them. Intelligent robots push
the pictures to the person that’s interested in them, based on your business rules.
Content is sorted automatically into news areas, so that each person has more time to
focus on what’s important – choosing the best picture for their part of the newspaper,
however close to the press deadline it arrives.
Centralising all images means you can manage it easily and make it easier for people
to find what they need. It means that duplicate research and commissioning costs are
avoided, saving time and money.
Automatic security keeps pictures hidden from those who should not see them. Robots
use business rules to keep images so safe that today even competing newspaper titles
share the same Picture Management system without fear that their scoops will leak.
Integrates with editorial workflows so that your pictures feed easily into your editorial
and content management systems, based on industry standard interfaces and software.
Integrates with new media publishing so that all parts of the business can share a
single efficient picture system.
Keeps track of picture usage, so you know exactly where and when any picture was
used.
Protects picture budgets. With full rights and usage information collected automatically,
publishing expensive exclusive images “accidentally” is history.
The Media Mogul Picture Management system puts editors in control of pictures and costs.
Media Mogul Workflow solutions for Newspapers
Making it easy to use pictures and content in publications, quickly, is vital. Whatever
other software you use to create your pages, Media Mogul makes easy work of finding
and using content in Media Mogul systems and using other software to combine them
into new content.
Industry standard XML interfaces as well as Media Mogul XTensions for QuarkXPress and Media Mogul Plug-ins for Creative Suite make life easy for the editorial team, whatever
software you are using. We also integrate with colour management and pre-flighting
software, to automate as many processes as possible so that newspaper production is as
quick and efficient as it can be.
Our Workflow solutions are, unsurprisingly, tailored to fit each newspaper’s workflow
requirements. The toolkit includes version control and approval tracking of images, copy
and pages, two way synchronisation of copy changes, workflow monitoring and a realtime
dashboard showing the status of every page, picture and piece of copy.
Media Mogul DAM for Newspapers
You know that old pictures and stories will become news again. Media Mogul’s been
designed to deliver back old news and images from enormous archives with tens of
millions of published and unpublished stories, pictures and pages.
Intuitive varied search tools are tuned to find content quickly and easily. We integrate
the leading free text search engines so you can quickly pinpoint the most relevant
pictures and stories. Media Mogul links together related content – so you can identify the
original pictures and stories used in a particular feature and reuse them.
Organising research is straightforward. You can save your searches and selections and
organise them into your own multi-level topic folders, for future reference. This means
you can easily work on several stories at once, building up your research over time
without ever having to take any copies of what’s in the archive. It’s fast and easy. And
it’s private until you want to share it – when you can easily share your selections with
others.
Security is taken care of. Media Mogul incorporates powerful asset-level security. This
segregates exclusive or secret content so it can be seen only by people that have rights
to it. Intelligent system robots will automatically release assets based on things like legal
warnings or publication dates, so that the manual effort to keep your assets under
security control is minimal.
Media Mogul Syndication for Newspapers
With a huge archive of content built up for editorial to use, seizing the opportunity for new
revenue from on-line syndication is an obvious next step.
You can easily extend Media Mogul to syndicate any content - new material you’ve
published, your archive and even content licensed by your business partners.
Media Mogul Syndication provides all the tools you expect to promote and sell your
content to a business or consumer audience. You can run Media Mogul in-house, using
our legendary security features to ensure that only the right material is released to your
syndication site. Alternatively, if you’ve enough to do publishing the newspaper, Picdar
can host your syndication site for you.
|
|
|
